Fact 1.) According to IDC, a very trusted analyst firm in the high tech world, by 2020 we will have 44 times the personal data we had two years ago.
Fact 2.) According to IDC, in 2011 there is more data being generated than there is media to be able to store it.
Fact 3.) No-one really cares about your individual data BUT YOU!!
I read a very interesting comment recently. It relates to the current social sites and some of the largest firms that leverage the web for their revenues. Think about this carefully.
If you are not paying for the service… Then you are not the customer, you are the product being sold.
Moral of this story is, manage your own data. Take control. Learn how to do it now. Back it all up locally. Do not depend on large institutions that do not have YOUR best interests as their business and profit drivers. We will get into how to “Manage the Data Deluge” in future posts.
Pass this link on to everyone you know and care about. Follow me at #PIMCoach. “Like” my Facebook page at www.facebook.com/PersonalInformationManagementCoach